Join our newsletter today for free.


Mission Statement:

The mission of the Jesse Lewis Choose Love Movement is to create a more peaceful world by raising awareness that everyone can choose love in any circumstance; to ensure every child has access to the essential life skills that will empower them to Choose Love, and to help facilitate this by teaching these skills within their families, schools and communities. Choosing Love means having the courage to be grateful when life isn’t easy, to forgive when the person who hurt you is not sorry, and to step outside your own pain to help someone else. That is how to choose love, and the empowering lesson is that it’s a choice.

Jesse Lewis - Nurture, Healing, Love

On the morning of December 14, 2012, on the way to school, Jesse McCord Lewis stopped to write “I love you” in the frost on his mother’s car. Just hours later, Jesse was senselessly murdered in his first grade classroom. He was one of the 26 victims of the Sandy Hook Elementary School shooting in Newtown, Connecticut. Days prior to the tragedy, on the kitchen chalkboard at home Jesse had written a prophetic message, ‘Nurturing, Healing, Love’.


‘Nuturing, Healing, Love’

These three words have become the foundation of the Jesse Lewis Choose Love Movement and have evolved into a formula that is so simple, yet so profound that it has inspired people all over the world to not only choose love, but become part of the mission to help others do the same.

The Jesse Lewis Choose Love Movement collaborates with professional educators to bring lasting meaning to Jesse’s murder by developing school-based educational programs to change our current culture of violence to one of safety, peace and love for everyone in our world.

The single guiding principle, the sole purpose and motto of our work: 

Teaching children to Choose Love.

Choose Love Enrichment Program

The Choose Love Enrichment Program™ is a Pre-K through Grade 12 social and emotional learning (SEL) program teaching children how to choose love in any circumstance. This is the vehicle to our commitment of teaching children core competencies and skills, beyond academics, that can help them thrive emotionally, mentally, personally and socially.

The Program includes a powerful formula for Choosing Love comprised of the character values: courage, gratitude, forgiveness and compassion-in- action — that can be used in any situation to promote personal empowerment, resilience, connection, and compassion. Learning these core values helps students achieve academic and personal success through: better self-awareness and management skills, social awareness, improved relationship skills, responsible decision-making skills, enhanced self-control, and positive intention.

The Choose Love Enrichment Program™ is free and available online to all educators.

The Jesse Lewis Choose Love Movement is a 501(c)(3) charitable organization with a commitment to reach students, educators and individuals, nationally and internationally, and provide them with a simple, yet profound formula for choosing love.