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Celebrate Choose Love Awareness Month

A Jesse Lewis Choose Love Movement Initiative

The Choose Love Awareness Month brings attention to our Choose Love message and the importance of teaching children core competencies and skills, beyond academics, that can help them thrive physically, mentally and emotionally. These skills are not just for students either! We need them as adults, as well.

Our programs are all based on the simple but powerful Choose Love Formula (Courage + Gratitude + Forgiveness + Compassion-in-Action = Choosing Love). When students have the Choose Love Enrichment Program™ as part of their instruction, you can expect them to have:

  • Academic Success
  • Positive Social Behavior
  • Fewer Conduct Problems
  • Less Emotional Distress

The Choose Love Awareness Month Celebrates the Choose Love Formula:

Each week in February will focus on a pillar of the formula and tips on how to incorporate the Choose Love Formula into daily life will be posted on the Choose Love social media channels including Facebook, Twitter, Instagram and Linked-In. This is a call-to-action for every person to Be Part of the Solution and help raise awareness by following the Choose Love social media accounts and sharing with their networks.

Throughout February learn and practice the Choose Love Formula and help us spread Awareness of the Choose Love Movement. Scroll to learn more on the different ways you can be a part of this initiative!

Follow us on Social for daily inspiration based on Choose Love Formula 
Download the Choose Love Awareness Month Toolkit 

Download the toolkit below for multiple resources to celebrate Choose Love Awareness Month with your classroom, at home, or in your community. We encourage you to use the Writing Journal in your classroom or at home with your family to start each day with a writing exercise related to the Choose Love Formula. Each week is focused on a different component of the Choose Love Formula (Courage, Gratitude, Forgiveness, and Compassion in Action).

This free toolkit has fun and easy projects to help celebrate Choose Love Awareness Month including:

  • NEW! Choose Love Journal Prompts
  • Certificate of Participation
  • Choose Love February Calendar
  • Caught Choosing Love Coupon
  • Bookmark template
  • And more.

Download by March 15, 2020.

Download the CLAM Toolkit Here –

Enter the Choose Love Formula Picture Contest

Smile and say “Choose Love!” You could win a Choose Love kit and enjoy cool swag for your class, family and friends or community group.

Show us how you are Choosing Love and celebrating the Choose Love Formula in a fun and creative way. Submit a photo of your students, family or group in action or showing off your finished product.

  • Decorate your classroom with a Choose Love theme
  • Design a big poster or mural as a class
  • Decorate journals with the 4 character values on them
  • Design shirts or jewelry
  • Create a mural inside or outside
  • Decorate your playground blacktop with sidewalk chalk
  • Paint stones with a character value on each
  • Make a classroom banner
  • Hold a Community poster contest
  • Make a quilt and then donate it
  • Make a Choose Love Formula mobile or other art project
  • The possibilities are endless.


Select pictures will be shared on the Choose Love Movement’s social media networks.

Extended Deadline: March 15 2020.

Entry deadline is February 29, 2020.



Note: Only one photo may be submitted per class, family, group or individual for contest.

Please share other photos on your social media and tag us and use #ChooseLove, #CLAM2020, #ChooseLoveFormula or #ChooseLoveAwareness.

Take the Pledge to Choose Love

Ready to take action? By taking the Choose Love Pledge you are becoming part of the solution.

Committing to changing one thought at a time is all it takes …. you can create change from the inside out, and help others do the same.

Be courageous: take the Pledge, share it with everyone, and watch the world around you start to change.

Become a Choose Love Advocate

As a Choose Love Advocate you can introduce the Choose Love programs to educators, school administrators, community leaders and parents in your area. We have an online toolkit that provides some background on our cause, materials, ideas, and tip to make reaching out easy.

Click here to get your Advocate toolkit!

Social media fans, help us spread awareness of the Choose Love Movement by promoting our social media messages to your friends, family and community. Join our Choose Love Promoter Hub page on Facebook and find the latest information, events and promotions to share.

Our No-Cost Signature Program

The Choose Love Enrichment Program™ is a Social and Emotional Learning Program that infuses SEL with Character Education, Emotional Intelligence, Positive Psychology, Neuroscience and Mindfulness. This program covers all age levels, from Infant/Toddler through High School, as well as teaching adults through the Choose Love At Home and Community Programs.

Choose Love programs are now being taught in all 50 states and have been downloaded multiple times in over 90 countries. This movement to choose love has spread by word of mouth and is indicative of the need for this type of learning and our ‘Choose Love’ message.

Support us throughout February for Choose Love Awareness Month. This is a call to action for educators, students, families and communities across the country to celebrate and promote the Choose Love Enrichment Program™ and all the benefits that Choosing Love has brought to your students, your school and your life.

Learn more about our no-cost signature program:







Each year we take time to put a spotlight on the importance of Social and Emotional Learning (SEL). We are thrilled to include our new programs, Choose Love At Home and Choose Love Communities, to our month-long celebration.

We can all be a part of the solution to the issues we are facing in our schools and society by choosing love and making sure our schools have Social and Emotional Learning as well as incorporating Choose Love into our homes and community.

Ways to take part in Choose Love Awareness Month:

  • Ask if your schools have an SEL program and recommend Choose Love Enrichment Program™;
  • Follow us on social media and take part in our posts each week day in February;
  • Help spread our message of Choosing Love by sharing our posts;
  • Sign up for our newsletter so you can stay up to date with our latest news, events and ways you can continue to be part of the solution;


Connecticut has proclaimed February, 2020 as Choose Love Awareness Month, a Jesse Lewis Choose Love Movement initiative, to celebrate and promote the benefits of social and emotional learning with a call to action for educators, students, families and communities across the country.